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Spalding Hardware — Strategic Marketing Plan
Spalding is a premier provider of architectural hardware and security consultation and supply solutions in Western Canada. Their most recent projects include the new Alberta Children’s Hospital, Banff Centre Conference Facility, Bankers Hall, Edmonton City Hall and Mount Royal College. Spalding has recently opened a studio in Calgary where designers, architects and the end consumer have a one-stop location to purchase and receive advice on exclusive high-end fixtures and cabinets. I am excited to have guided Spalding through the marketing planning process, and provided a comprehensive action plan to help achieve marketing goals.
Spalding is celebrating their 60th anniversary this year, and I’m pleased to be assisting them in developing a sales brochure that showcases their five different business divisions. I am also working on an advertising campaign to promote their show studios in Calgary and Edmonton, scheduled for early 2013.
Benefits of hiring Up Marketing
* Qualified & experienced talent with ‘in-house’ committment.
* Marketing expertise so that you can focus on your core business.
* Effective promotion of your product or service to customers.
* Cost effective & flexible.
* Greater return for your marketing investment.
Can I help you with your marketing?
I will help your company:
• clarify marketing goals
• establish a consistent & cohesive marketing plan
• save time, money & frustration
I integrate marketing ideas into tailored marketing solutions to:
• Establish strategic direction
• Formulate an action plan
• Manage implementation
Contact me for a no cost consultation to discuss how I can help find solutions to your marketing challenges. I look forward to hearing from you!